GASTRONOMIC STUDIO IN THE HEART OF MOSCOW INSPIRED BY WILLIAMSBURG

May 13, 2014
Posted in Apartments

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Metric area: 80 m²
Number of employees: 5

Herculis Studio is a brand-new project of famous Moscow gastronomical gurus Maxim Levsey and Fyodor Tardatian, the creators of Ferma at Home farmer’s shop, Williamsburg Studio catering company, and same-name stalls with fast food on Gorky Street of Moscow.

These and other projects of Fyodor and Maxim are united by common aesthetics referring to fashionable neighborhood of Brooklyn — Williamsburg.

The business is rapidly growing, and at the end of 2012 arose the need for a new office. The partners wanted it to be suitable for meeting clients, discussing projects, and throwing parties. It emerged that a famous shaving saloon in the heart of Moscow was about to leave for a new space, and their studio was perfect on all counts.

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Ex-owners left a splendid basis for future interiors — a ceiling with wooden beams and tiled walls. In place of the ex-hairdresser’s central space appeared a big dining table and a bar, from which guests watch what’s going on in the open kitchen.

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There are no accidental things in this office. Furniture items were partially bought in Home Concept: the English table is made from wood of a sunken ship of the 17th century. The rest of the chairs were purchased in Leform, and other furniture and elements of décor were brought from all over the world: New York, Paris, Ireland. A leather sofa was bought from an auction in Ireland. A chandelier composed of tableware was dug out on a flea market in Paris.

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A DJ stand wouldn’t be installed on principle, so that the clients were focused solely on showings at the bar and in the kitchen. Preference was given to Onkyo record player of 1972, which gradually accumulated a collection of vinyl records. A motorcycle came through the ex-owner.

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Because of a deer’s head and a couple of images featuring American soldiers the guys had to undergo a drug test in the NYC airport: customs officers wouldn’t believe that weird Russian tourists might transport such trophies instead of traditional iPhones, MacBooks and iPads. Skates and jars are Fyodor’s finding. He brings glass jars from everywhere and believes that whatever drink is poured into it, it becomes tastier and more aesthetic. Lamps, which were specially brought from Denmark, are also a well-thought purchase: according to psychological researches warm light stimulates appetite. Perhaps, this is why they are so frequent in NYC restaurants. WC is a piece of Berlin with scuffed texture walls.

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