BRIGHTLY-ZONED OFFICE FILLED WITH SLOGANS AND ART PIECES

May 8, 2014
Posted in Apartments

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Profile: Web site design, development of smartphone applications and advertising campaigns for Russian and foreign brands
Metric area: 700 m²
Number of employees: 65

“Legion” Internet agency moved to a half-storey of a big business centre just a few months ago. By efforts of leaseholders a slight facelift of the space was made within just a couple of months: walls were whitewashed, new flooring was laid and ceiling was put to rights. By the way, the loft-style ceiling had to be actually conquered from the lessors who strived for classic boarded office variants.

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“Legion” agency deals with Web site design, mobile phone software, Internet marketing and offline advertising. The latter function is entrusted to a special department, which is also responsible for the interior of this office. Final choice of the interior concept was made in the follow-up of a competition held among a few full-time designers. The winning style suggested a new corporate color and numerous quotes written on the wall, which were selected by members of the staff. To make work in an open-space more comfortable and give employees a chance to concentrate on their tasks, the office was equipped with a few partitions in bookstand format. Adhesive labels on the doors and a neon “Hello” sign are also the winner’s idea.

Interior zoning was handled by the other salaried designer. On his initiative the office was supplemented with beds of flowers in white gravel, glass doors, blue padded stools and multicolored bookshelves. The resulting style turned out to be laconic and functional, though small details are still being accumulated.

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Wi-Fi signs, “Freedom of SMM” poster and a “map of special objects” appeared as a trophy of a corporate event held in March − the so-called “SMM War”. One more souvenir from it is a set of black and white flags. They were dispersed around the office to become a sort of mood indicators. White means “I’m open for communication”, and black stands for “if there is no hurry – keep off”.

Pictures adorning the walls are painted by a young St. Petersburg artist. A king-size purple egg is an art director’s creation.

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