RADIO STATION OFFICE LOCATED IN EX-WORKSHOP

May 7, 2014
Posted in Apartments

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Profile: one of the leading infotainment radio stations broadcasting since 1995
Opening date: 2004
Metric area: 674 m²
Number of employees: over 70

“Silver Rain” radio station shifted its head office to a former industrial building as soon as its ex-office became too tight for the ever-growing team. Back in 2004 the new space was a pitiful sight with broken windows and ex-workshop remainders, but a year later it was completely tailored to the needs of the radio station’s staff.

A large industrial machine, cranes and beams were preserved and turned into chief color accents of the interior. In a similar manner, concrete flooring with plenty of corrugations and splits was also left untouched. However, such industrial heritage successfully juxtaposes with designer furniture by Zaha Hadid and Philippe Starck, and numerous gifts and hand-mades from the company’s employees and the audience. Gray and red, which are corporate colors of the “Silver Rain”, apparently dominate in the décor.

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At the beginning of the 21st century this space looked like a black ship among other office interiors of Moscow. Back then no one heard of a fashion for open spaces and loft style, and most of mass media representatives had to jostle in corridor-type blocks. Now the interior looks absolutely normal among equivalents, but it’s still hard to find another office with such a wealth of artifacts, decorations from corporate and items, which can tell the story of the company from the beginning up to nowadays. Almost every room here can boast a rare microphone or an antique radio receiver tuned to the station’s frequency – these are all presents of employees and listeners from different corners of the world. A radio-cow appeared on the second floor after a “Parade of Cows” held in Moscow a few years ago: each company had to fashion its animal in a unique corporate style. A pretty retro car by the entrance is also a stage set from a corporate event.

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The office is equipped with a few sound-recording and broadcast rooms. The chief broadcast room is meant for live programs: here DJs select music, talk with the audience and guests of the studio, broadcast news and hold radio concerts. The other is meant for recording programs — here you can notice a few dictionaries of Russian language for correct pronunciation and stresses. A few offices are occupied by the staff responsible for information acquisition, copywriting and revision of DJs’ texts.

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The “Silver Rain” office includes a few meeting rooms in different formats. One of the rooms is “historical” – all glued over with photos telling the story of the radio station since the opening date.

The commercial department nearby is decorated with cardboard DJs, which serve as blinds at the same time.

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The second floor belongs to Dmitry Savitsky, the general director. A zest of his space is a set of Mao Tse Tung figurines. His office has an exit to the balcony, the most of which is occupied by a “well of wishes” — if you set a coin going down a funnel and it will roll on an edge, your wish will come true. One more special thing about the balcony is a tam-tam, which the boss uses to call his staff for a meeting or for some important announcement.

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